Campaign Canvas
“Did it work?”
One link.
The whole story.
01 · Verdict
+6 pts awareness
People who saw the campaign vs a matched group who didn’t
02 · Brand lift
Aware of the brand
Would consider buying
n = 1,204 · both groups asked the same questions
03 · The work
@maeve.fitReel412K viewsNew
@josieblakeTikTok268K views
@nia.createsStory96K views04 · Credited
@maeve.fit
Credited on this campaign · 3 posts · 812K views